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Brands that skimp on social media marketing do so at their own peril

Learning app Duolingo has 17 million followers on TikTok where its mascot Duo is a social-media celebrity. Isa Foltin/TikTok via Getty Images Social media is more important than ever for US retail sit...

Jan 14Business Insidereconomics

Get ready for an adtech IPO rebound

Consumers are spending more than ever on mobile apps. Anusak Laowilas/NurPhoto via Getty Images The "year of mobile" may finally be upon us. Mobile adtech firm Liftoff filed to go public this ...

4dBusiness InsiderTechnology

Vinod Khosla is looking at this metric to gauge if we're in an AI bubble

Vinod Khosla says stock prices aren't the way to evaluate AI bubbles. Mert Alper Dervis/Anadolu via Getty Images Vinod Khosla said he measures AI industry health by API calls, not stock prices or Wall...

2dBusiness InsiderTechnologyImpact

2 military influencers say they never planned to have an online following, but standard recruiting efforts weren't working

Tyler Butterworth (left) and John Howell (right) have built a following on social media as military influencers. Jake Gabbard / Business Insider Army soldiers Tyler Butterworth and John Howell use soc...

6dBusiness InsidersocietyImpact

Solopreneurs are embracing AI — here's how 3 career coaches have found it indispensable

Left to right: Katharine Campbell, Liz Morrison, and Kim Surko. Amir Hamja, Lauren Segal for BI Solopreneur career and executive coaches told Business Insider AI is essential to their business. AI too...

17hBusiness InsiderTechnologyImpact

The LG C5 and Apple’s M4 Mac Mini are both steeply discounted this weekend

Small footprint. Speedy performance. | Image: The Verge Happy Saturday, folks! This week, Best Buy kicked off its so-called “ Winter Sale ,” introducing a whole host of price cuts that range from not-...

4dThe VergeTechnology

Inside Selkirk's high-tech pickleball lab, where they use a 'performance cannon' and 'Thor's hammer' to make top-of-the-line paddles

One of the many machines in the Selkirk Lab is the "durability cannon," nicknamed Mjölnir after Thor's hammer. Selkirk Sport Selkirk is a leading pickleball equipment brand founded by two brot...

4dBusiness InsiderSportsImpact

Action RPG Dark December Launches on PC and Mobile

Free-to-play dark fantasy action RPG Dark December from developer Needs Games has officially launched on PC, Android, and iOS with crossplay and cross-progression. It marks a return to the world of Un...

2dIGNTechnologyImpact

Locked in and celibate: For young tech founders, dating is a bug, not a feature

Getty Images; Alyssa Powell/BI "There's two things that I care about the most: the gym and my work," says Mahir Laul. The 18-year-old took a leave of absence from New York University this past...

4dBusiness InsiderTechnologyImpact

Former World of Warcraft Producer Joins Riot Games, Sparking Hope the League of Legends MMO Might Actually Come Out

Former World of Warcraft producer Raymond Bartos has joined Riot Games, giving fans renewed hope that the League of Legends MMO might actually come out. We found out Riot Games’ highly anticipated MMO...

1dIGNTechnologyImpact

After the reveal of Sikorsky's pilotless Black Hawk, European rival Leonardo just flew its new uncrewed helicopter design

The Royal Navy called Leonardo's Proteus a new step in British aviation history. Royal Navy A European arms maker flew what the Royal Navy called "the UK's first truly autonomous full-size helicop...

5dBusiness InsiderTechnologyImpact

Buckle up: Partiful is the new Tinder

Partiful A new way to flirt just dropped. Partiful wants you to shoot your shot in the RSVPs. The party invite app recently launched a tool called "Crush" that lets people match with mutuals. ...

Jan 15Business InsiderTechnologyImpact

The Beats Studio Pro Noise Canceling Headphones Drops to Just $95 at Woot

For a limited time Woot is offering an incredibly low price on a pair of factory reconditioned Beats Studio Pro wireless noise canceling headphones. It's currently on sale for just $94.99 and includes...

Jan 14IGNTechnology

Ask HN: Do you have any evidence that agentic coding works?

I've been trying to get agentic coding to work, but the dissonance between what I'm seeing online and what I'm able to achieve is doing my head in. Is there real evidence, beyond hype, that agentic co...

1dHacker NewsTechnologyImpact

Terraria 1.4.5 Finally Gets a Release Date — Here Are All the Upcoming Features

Terraria 1.4.5 will release on January 27. In an excitable post , Re-Logic's Loki confirmed that while the team "did have to resubmit a few things, which pushed us back a bit further than expected," t...

6dIGNTechnologyImpact

Airbnb CEO says he was self-conscious about working out when he first got to Silicon Valley. Times have changed.

Brian Chesky said no one was weight lifting when he came to Silicon Valley in the 2000s. Myunggu Han/Getty Images for Airbnb Airbnb CEO Brian Chesky said he's been surprised to see the tech community ...

5dBusiness InsiderTechnologyImpact

Matt Damon Confirms Netflix Wants To Change How Movies Are Made Because of One Thing: Our Phones

Everyone’s noticing how the industry is shifting — including major A-Listers like Ben Affleck and Matt Damon, who recently opened up about the fact that Netflix wants to change how films are being mad...

2dIGNEntertainmentImpact

AI is creating the Rick Rubins of Silicon Valley

Producer Rick Rubin DPA / Picture Alliance A version of this story originally appeared in the BI Tech Memo newsletter. Sign up for the weekly BI Tech Memo newsletter here . In Silicon Valley, AI is fu...

2dBusiness InsiderTechnologyImpact

Meta is closing its VR workplace app amid Reality Labs layoffs

Meta has made the decision to discontinue Workrooms as a standalone app Illustration by Sheldon Cooper/SOPA Images/LightRocket via Getty Images Meta is switching off Horizon Workrooms as a stand-alone...

5dBusiness InsiderTechnologyImpact

Bernie Sanders's AI data center pause isn't catching on in Congress yet

"There's enormous issues for our economy and for our democracy that have got to be dealt with," Sanders said. "And I feel we're not ready to do that." Nathan Posner/Anadolu via Getty I...

3dBusiness InsiderPoliticsImpact
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