Key Facts
- ✓ Tracy Morgan's new series 'The Fall and Rise of Reggie Dinkins' will debut earlier than originally planned on NBC.
- ✓ The premiere is scheduled for Sunday, January 18, at 7 p.m. Pacific Time, strategically positioned after a major NFL playoff game.
- ✓ The series will follow the playoff matchup between the Los Angeles Rams and Chicago Bears, leveraging the football audience for its launch.
- ✓ This scheduling move represents a significant promotional opportunity for the new football comedy series.
- ✓ After the special premiere event, the show will return to its regular programming schedule on NBC.
Quick Summary
Tracy Morgan is returning to television with a new football comedy that just got a major scheduling boost. The Fall and Rise of Reggie Dinkins will now debut earlier than initially planned, giving fans less time to wait for the highly anticipated series.
The new NBC series is scheduled to air its first episode on Sunday, January 18, at 7 p.m. PT. This premiere timing is strategic, as it will follow immediately after the high-stakes NFL playoff game between the Los Angeles Rams and Chicago Bears, potentially capturing a massive built-in audience.
The New Schedule
The decision to move up the premiere represents a significant shift in the network's programming strategy. Rather than waiting for a standalone time slot, the comedy will benefit from the prime-time spotlight that comes with following a major playoff matchup.
Viewers can mark their calendars for the January 18 debut, which positions the show in one of the most coveted slots on television. The timing ensures that football fans tuning in for the Rams-Bears showdown will already be tuned to NBC when the series makes its first impression.
Key scheduling details include:
- Series premiere: Sunday, January 18
- Air time: 7 p.m. Pacific Time
- Lead-in: NFL playoff game (Rams vs. Bears)
- Network: NBC
What to Expect
The Fall and Rise of Reggie Dinkins represents Tracy Morgan's latest venture into sports-themed comedy. While specific plot details remain under wraps, the title suggests a classic redemption story centered around a football character navigating challenges and opportunities.
The series joins NBC's tradition of blending sports and entertainment, leveraging the network's strong NFL partnership to launch new programming. This approach has historically proven successful for launching new shows, as it captures viewers who are already engaged with sports content.
The football comedy genre has seen renewed interest in recent years, and Morgan's star power combined with the NFL's massive platform creates an ideal launchpad for the series.
Network Strategy
NBC's decision to use the playoff game as a lead-in demonstrates a classic television programming tactic. The network is capitalizing on the NFL's enormous viewership to introduce the new series to the widest possible audience.
This strategy offers several advantages:
- Massive built-in audience from the playoff game
- Reduced marketing costs through organic promotion
- Prime positioning in the competitive Sunday night lineup
- Strong foundation for week-to-week retention
The January 18 premiere date positions the show to build momentum heading into the rest of the television season, potentially establishing a loyal fanbase from its very first episode.
Looking Ahead
With the early premiere now confirmed, all eyes will be on how The Fall and Rise of Reggie Dinkins performs in its debut. The combination of Tracy Morgan's comedic pedigree and the NFL's promotional power creates significant buzz around the series launch.
Following the January 18 debut, the show will return to its regular programming schedule, though the specific details of subsequent episodes remain to be announced. The early premiere serves as both a special event and a strategic introduction to what NBC hopes will become a staple of its comedy lineup.










