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Silicon Valley's 'Prove It' Year: Workers Face Heightened Scrutiny
Technology

Silicon Valley's 'Prove It' Year: Workers Face Heightened Scrutiny

Business Insider1h ago
3 min read
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Key Facts

  • ✓ Amazon has revised its performance review process to require corporate workers to list three to five specific accomplishments that exemplify their work.
  • ✓ Meta is utilizing dashboards to track employee usage of AI tools and has simplified its review structure to better reward top performers.
  • ✓ At Incedo, an enterprise AI firm, coding assistants have boosted worker productivity by between 25% and 40%, leading to workforce reductions.
  • ✓ Meta is cutting approximately 10% of workers at its metaverse division as part of a broader restructuring effort.
  • ✓ Citi CEO Jane Fraser recently sent a memo to over 200,000 employees stating, "We are not graded on effort. We are judged on our results."

In This Article

  1. The New Standard of Accountability
  2. Inside the Surveillance State
  3. The AI Investment Squeeze
  4. The 'Elon Effect' and Market Realities
  5. A Philosophical Shift
  6. Looking Ahead

The New Standard of Accountability#

In Silicon Valley, the era of assumed productivity is over. 2026 is shaping up to be a definitive 'prove it' year for workers across the technology sector. Following a period of intense focus on being 'hardcore,' the industry is now pivoting toward rigorous verification of performance.

Across Big Tech, companies are tightening worker oversight amid a landscape of layoffs, AI-driven job anxiety, and cuts to entry-level roles. The pressure stems from a singular reality: massive investments in artificial intelligence are awaiting returns, and the bill is coming due.

If 2025 was about bosses calling on workers to be hardcore, 2026 is about making sure they actually do it.

Inside the Surveillance State#

A look inside two of the biggest players reveals what heightened accountability looks like in practice. Amazon has stepped up efforts to let managers track employee badge swipes, specifically flagging those who ignore the company's return-to-office mandate. The company is also revising performance reviews to focus heavily on individual accomplishments.

Meanwhile, Meta is leveraging technology to monitor output. The company is using dashboards to track workers' AI usage and has simplified its review structure. This new system adopts a winner-take-more approach that better rewards the highest performers while simultaneously cutting about 10% of workers at its metaverse division.

  • Amazon requires workers to list 3-5 specific accomplishments.
  • Meta provides more frequent feedback loops.
  • Dashboards track time spent at corporate outposts.
  • Google and Microsoft are also changing rating systems.

"There is greater pressure, greater anxiety, and it's kind of like a snowball effect."

— Nitin Seth, Cofounder and CEO of Incedo

The AI Investment Squeeze#

The drive for metrics is directly tied to the AI race. Companies are pumping massive sums into the technology, yet many are still waiting for the returns to materialize. This financial pressure creates a mood of urgency at the executive level.

I suspect in a lot of tech firms, there is kind of a mood of panic.

According to Matthew Bidwell, a management professor at the University of Pennsylvania's Wharton School, this panic refers to executives' fear of falling behind. Bidwell notes that the urgency leads to a critical question: "How do we make sure we're squeezing the most out of people?" The answer, currently, is to go big on metrics.

At Incedo, an enterprise AI and data firm, coding assistants have helped boost workers' productivity between 25% and 40%. However, Nitin Seth, the company's cofounder and CEO, notes that this productivity bounce hasn't been as great as some boards would like. He likens the current environment to building roads without cars—infrastructure is expensive, but use cases remain limited.

The 'Elon Effect' and Market Realities#

External market forces are also driving this shift. Since Elon Musk's takeover of Twitter and the company's ability to continue operating after deep staff cuts, investors have concluded that tech firms' pandemic-era bloat can be eliminated. Bidwell describes this as a "big cultural shift" in tech regarding hiring practices.

The focus has moved from acquiring talent simply to keep it from competitors to questioning who is truly pulling their weight. This pressure cascades from managers down to rank-and-file tech workers. As the market remains sluggish for all but AI's shiniest superstars, the stakes are higher than ever.

There is greater pressure, greater anxiety, and it's kind of like a snowball effect.

This sentiment, expressed by Incedo's CEO, captures the anxiety permeating the industry. The demand for greater productivity is no longer limited to tech; it is becoming a universal standard.

A Philosophical Shift#

The changes represent more than just policy updates; they signal a philosophical shift in how work is valued. Productivity is no longer assumed—it must be proven. This is evident in the banking sector as well, where Citi CEO Jane Fraser recently raised the bar for her 200,000 employees.

Christopher Myers, faculty director at the Johns Hopkins Carey Business School, suggests that leaders feel compelled to "better justify" the people they employ to protect their jobs. Dashboards provide a way to compete with the readily available metrics on what AI is churning through. One clear fallout is the ability to save money by pushing out low performers, a strategy that aligns with the broader industry trend of 'grading hard' on results rather than effort.

  • Effort is no longer the metric of success.
  • Results and individual accomplishments are paramount.
  • Return-to-office mandates serve as compliance filters.
  • AI usage metrics are becoming standard performance indicators.

Looking Ahead#

As 2026 progresses, the landscape of Silicon Valley employment continues to evolve. The integration of performance dashboards and granular evaluations suggests that the era of casual oversight is ending. Workers are now expected to demonstrate tangible value in an environment where AI is both a tool and a competitor.

The pressure to perform is unlikely to subside as long as AI investments remain high and returns are scrutinized. For tech workers, the message is clear: the burden of proof is on the employee. Success in this new era requires not just participation, but demonstrable, quantifiable impact.

"I suspect in a lot of tech firms, there is kind of a mood of panic."

— Matthew Bidwell, Management Professor at Wharton School

"We are not graded on effort. We are judged on our results."

— Jane Fraser, CEO of Citi

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